User Centred Innovation.

Define the product or service your users really need:

Discoveries

Ethnographic research

User needs prioritisation

Competitor analysis

Innovation workshops

Service Design.

Gain a holistic understanding of your end-to-end customer experience across multiple channels and touch-points:

Customer journey mapping

Identify & prioritise customer pain-points

Overlay business goals and capapbilities

Future customer journey design

Data flow diagram
User journey map with data overlay

UX research & evaluation.

Understand how users interact with your digital touch points. Reduce risk by ensuring critical tasks are easy to perform with your product or service.

Testing designs and journeys with real target customers:

Moderated lab tests

Remote tests

Mobile, web, desktop & multi-channel journey evaluations

Connected device an immersive tech UX consultancy

Persona creation.

Understand your customers better, how they use your products and how their needs for your service differ. All based on world class design research.

Persona
Persona
Persona